Monday, May 25, 2020

Can Cognitive Training Slow Down The Progression Of Dementia

Can Cognitive Training Slow Down the Progression of Dementia? A Critical Review Louise Kulics Clinical Aspects in Psychology Alexia Pavlis September 16, 2014 Abstract Dementia is the loss of cognitive functioning which affects an individual’s daily life. Alzheimer’s disease is a form of dementia that slowly destroys memory and thinking and the ability to perform simple tasks. There is some research that suggests cognitive training may slow the progression of dementia. Cognitive training challenges a variety of cognitive functions such as attention, memory and speed, which is different to general brain training that people may come across in their daily life (Kanaan et al., 2014). Various limitations†¦show more content†¦PARAGRAPH 1: computer based training Vs. other training Studies suggest that computer based cognitive training (CBCT) may be more effective over traditional cognitive training (TCT) in slowing the progression of dementia. CBCT allows for adjustment of difficulty of the task which allows increase as participants improve, therefore enabling constant cognitive challenge (Gaità ¡n et al., 2013). A study by Gaità ¡n (2013) tested the hypothesis that participants with a mild cognitive impairment and mild Alzheimer’s disease who received CBCT and TCT would improve more than the participants who only received TCT. This study included three one-hour sessions three days a week over a period of three months. Sixty participants completed this study and were divided into two groups; participants receiving both CBCT and TCT and participants receiving only TCT. In TCT activities included using the traditional pen and paper to complete exercises based on improving cognitive functions such as attention, memory, calculation and language. An online cognitive training program was designed and used for participants in the CBCT and TCT group. The online cognitive training program intended to aid cognitive functions such as executive function, perception, recognition and spatial orientation. The results found that participants from theShow MoreRelatedNurses In Nursing Care1381 Words   |  6 Pagesthose with dementia. They are the ones who often connected with the clients on a day-to-day basis and the one who can recognize any changes in behaviors that may display early signs of dementia. Nurses also partake in promoting the ceaseless safety of the clients and work to improve their quality of life. With an expanding  predominance  of dementia,  adequate training is imperative for early detection. Since dementia often progresses slowly, to diagnose the disease in its early stages can be difficultRead MoreUnderstanding Of Parkinson s Disease1527 Words   |  7 Pagesinteractive gene environmental exposure that triggers the disease, there is even a small fraction of cases that are represented by several genes such as: cells being broken down by defected protein and/or being build up and killing dopamine neurons. Parkinson is a chronic disease that persists and progresses that is not contagious, but can be inherited. Parkinson has three stages early, maintenance, and advanced Parkinson. Early or diagnosed stage is when the patient is diagnosed after symptoms occur.Read MoreAlzheimer s Disease And Its Effects On The American Population Essay1636 Words   |  7 PagesAlzheimer’s disease is one of the most devastating degenerative diseases affecting the American population. It is one form of dementia. Dementia is a group of conditions characterized by impairment of at least two brain functions, such as memory loss and judgment. Symptoms include forgetfulness, limited social skills, and thinking abilities so impaired that it interferes with daily functioning. Alzheimer has very few treatment options even though it is increasing globally. Recently environmentalRead MoreAlzheimer s Disease And Its Effects1257 Words   |  6 Pageshippocampus to shrivel, which harms the brain’s abil ity to create new memories. The ability of doctors to diagnose the disease has improved in recent years, but a conclusive diagnosis can be established only when autopsy or brain biopsy shows that nerve cell loss has occurred in the parts of the brain associated with cognitive functioning (Alzheimer’s Disease). Alzheimer’s typically follows certain stages which will bring changes in the affected person’s and family’s lives. Because the disease affectsRead MoreThe Effects Of Different Types Of Physical Activity And Exercise Training On Prevention And Treatment Of Alzheimer s Disease2277 Words   |  10 Pagesand exercise training on prevention and treatment of Alzheimer’s’ disease. We will now discuss the effects of cognitive training on improving the general and specific cognitive abilities of Alzheimer’s disease patients by initially focusing on the studies using cognitive training alone as a therapeutic intervention, and subsequently, contrasting the efficacy of this intervention against the combined physical activity and cognitive training protocol. Studies use three main cognitive-based approachesRead MorePrevalence of Dementia in Australia2658 Words   |  11 Pagesemotions and depression along with occasional hallucinations and delusions are all signs that a person may be suffering from a common cognitive disorder called Dementia. In this case study, Antonio Renaldi shows most of the symptoms of Alzheimers disease, a type of dementia. It takes many years for dementia to develop before it is diagnosed, and for the cognitive abilities of the diseased person to deteriorate to a level where they are unable to continue their normal social and professional activitiesRead MoreAlzheimers Disease3170 Words   |  13 PagesThat being said, now there is more responsibility placed on the individual and their caregivers to provide a supportive environment to combat this disease. Alzheimer’s disease is a progressive brain disorder that causes a gradual, irreversible cognitive deterioration. The individual experiences a significant decline in their memory, language skills, perception of space and eventually, their ability to be self-sufficient and independent. Alzheimer’s disease takes a toll on the patients as well asRead MorePossible Psychological Effects of Alzheimers Disease to the Family of Bedan Financial Management Students2458 Words   |  10 Pagesprovide a safe and comfortable environment at home. Through training, caregivers can learn how to control unwanted behaviors, improve communication, and keep the person with Alzheimer’s safe. Research has shown that caregivers benefit from training and support groups and that participation in these groups allows caregivers to care for their loved one at home longer. The resources listed at the end of this fact sheet can help you find classes and support groups. The role of the caregiverRead MoreSmart Brain Aging Alzheimer s Prevention Program3264 Words   |  14 Pagesdestroying the brain’s cognitive ability to carry out even the simplest of tasks. Alzheimer’s disease is the sixth leading cause of death in the United States. One in three seniors in America dies with Alzheimer’s disease or some other form of dementia. Age is the single biggest risk factor for developing Alzheimer’s disease. Most people who have Alzheimer’s are age 65 or older. By the time we turn 70, we have a 3-in-10 chance of developing Alzheimer’s or some other form of dementia. Our chances forRead MoreThe Extensive Effects of Alzheimer’s Disease 2480 Words   |  10 Pages That is a 40% increase in about ten years. (Alzheimers Disease Fact Sheet.) The cause of Alzheimer’s is not yet fully understood, yet it is believed to be influenced by a mixture of genetic, behavioral, and environmental factors. Alzheimer’s can be seen in people, starting at ages 30-60. This subset of the disease, known as â€Å"early onset† Alzheimer’s is rare and accounts for less than five percent of the total population of people with Alzheimer’s. The majority of victims develops â€Å"late-onset†

Thursday, May 14, 2020

How to Make a Solar System Model

A solar system model is an effective tool that teachers use to teach about our planet and its environment. The solar system is made of the sun (a star), as well as the  planets  Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus, Neptune, and Pluto, and the celestial bodies that orbit those planets (like moons).   You can make a solar system model out of many types of materials. The one thing you should keep in mind is scale; you will need to represent the different planets according to differences in size. You should also realize that a true scale will probably not be possible when it comes to distance. Especially if you have to carry this model on the school bus. One of the easiest materials to use for planets is Styrofoam © balls. They are inexpensive, lightweight, and they come in a variety of sizes; however, if you intend to color the planets, be aware that regular spray paint in a can often contain chemicals that will dissolve Styrofoam —so it is best to use water-based paints. Types of Solar System Models There are two main types of models: box models and hanging models. You will need a very large (basketball sized) circle or semi-circle to represent the sun. For a box model, you could use a large foam ball, and for a hanging model, you could use an inexpensive toy ball. You will often find inexpensive balls at a one-dollar type store. You can use affordable finger paint or markers to color the planets. A sample range when considering sizes for planets, from large to small, might measure: Jupiter (brownish with a red spot): 4 - 7 inchesSaturn (yellow with red ring): 3 - 6 inchesUranus (green): 4 - 5 inchesNeptune (blue): 3 - 4 inchesVenus (yellow): 2 inchesEarth (blue): 2 inchesMars (red): 1.5 inchesMercury (orange): 1 inch Please note that this is not the right order of arrangement (see the sequence below.) How to Assemble the Model To make a hanging model, you can use straws or wooden  dowel  rods (like for grilling kebabs) to connect the planets to the sun  in the center. You could also use a hula-hoop toy to form the main structure, suspend the sun in the middle (connect it to two sides), and hang the planets around the circle. You can also arrange the planets in a straight line from the sun showing their relative distance (to scale). However, although you may have heard the term planetary alignment used by astronomers, they do not mean the planets are all in a straight line, they are simply referring to some of the planets being in the same general region. To make a box model, cut off the top flaps of the box and set it on its side. Color the inside of the box black, to represent space. You might also sprinkle silver glitter inside for stars. Attach the semicircular sun to one side, and hang the planets in order, from the sun, in the following sequence: MercuryVenusEarthMarsJupiterSaturnUranusNeptune Remember the mnemonic device for this is: My very educated mother just served us nachos.

Wednesday, May 6, 2020

Essay on My Desire To Attend College - 1079 Words

For many, after graduating high school the next big step is college. I never asked myself why or if I even wanted to. Yet, since I was not yet ready to join the work force, and didn’t want to disappoint my parents, I simply followed the path that I was supposed to take. For a while I had no direction, but through the loss of my high school English teacher and my dream of making my family proud, I discovered that college was the place I wanted and needed to be. I enrolled at Shoreline Community College with no idea of what I wanted to do, causing a lack of motivation. It’s easy for me to be below average if I don’t know why I’m doing it. On top of that, I made the mistake of taking 20 credits instead of 15 since I thought everyone took†¦show more content†¦The meat went to local families celebrating Lunar New Years and other events. I didn’t get paid for this job, but I did increase the productivity of a senior married couple. The money my parents did make was barely enough to cover phone bills, car insurance, and other expenses. As a result of this physically draining part-time job, my grades were lower than what I had hoped for. This job made me realize that I did not want to handle dead animal carcasses as a career. I wanted something better and meaningful. A job I can look forward to. I promised myself that I would do better next quarter. Once my family finally stabilized, I was able to stop working. I entered the next quarter with stronger determination. It was around the start of my spring quarter that I heard grim news about my high school English teacher. Ann Stewart was diagnosed with cancer. Because of her sunny demeanor, she was everyone’s favorite teacher. It was tragically ironic how the nicest person I’ve ever met could meet such an undeserving fate. After a few months, she lost her fight with cancer. At her funeral, I saw so many familiar faces. Former students, colleagues, friends, and family all so deeply saddened. Ms. Stewart lived a life that has meaning and purpose. She was more than a teacher to me. She was a role model. Ms. Stewart had the ability to bring out the best in her students, even when they didn’t believe in themselves. I want to live up to the potential that she knew all herShow MoreRelatedCollege And Career Research Essay1158 Words   |  5 PagesCollege and Career Research Essay By, Darien Carson The future; after high school, after college, the future is a later time period that will happen in one’s life. For my future I plan to attend college and later become an engineer. College is one of the best choices available for high school graduates to ensure a successful future. Colleges offer specialized learning that when attended can open many opportunities. Two colleges I may attend after high school are Massachusetts Institute of TechnologyRead MoreWhy Do I Want To College Essay752 Words   |  4 Pagesthis beautiful campus has to offer in all sectors of society, community, aid, diversity, and its many intellectual opportunities. My entire desire to attend the University of Chicago has been building from year to year into a greater driving force as I learn and see, first hand, more and more of what your school has to offer. Others I knew began to receive college letters and information and I anxiously waited to see what I would receive. The University of Chicago was one of the first lettersRead MoreCollege is not for everyone Essay1046 Words   |  5 Pages College is not for Everyone One question that comes to mind when graduating high school is, â€Å"should I attend college?† For many graduates this question have a very obvious answer. A high school graduate may state that, â€Å"college is the best option if one is trying to get a higher level of education, and will help one compete for a higher paying job.† However, in my opinion most graduates do not consider the fact that going to college is a very big decision to make and that the schoolwork will notRead MoreIs College For Everyone? Essay1164 Words   |  5 Pagesher article â€Å"Is College for Everyone?† blogger and college professor Pharinet discusses the value of a college education and debates whether or not it is worth it to pursue a continued education. The author’s purpose for writing this article is to attempt to change a popular societal opinion that it is necessary to attend college in order to succeed. She argues that there are students who are often unprepared for the challenges and responsibilities of attending college, but attend simply for the reasonRead MoreShould College Students Be A College?924 Words   |  4 Pagesthought about how difficult it is to go to college? As a current college student, my concern is about how difficult it is to attend college. Students depend on many variables since most of them are dependent on their parents or on a job. There are many issues that college students have to face in order to attain a college degree. In my opinion, there are three issues that are significantly critical to students face when they are planning to attend college; Influence of Others, Location, TransportationRead MoreGraduation Speech : An Adolescent Girl976 Words   |  4 Pagespresented itself. Having a meager enthusiasm for college, she even despised the thought of attending college, let alone preparing for it. She had a petty understanding of its significance or its relevance with making the ability to obtain a successful fut ure exceedingly derivable. Upon experiencing high school and witnessing her sisters’ distress as a result of being unable to attend 4-year universities, she began to perceive the seriousness of college. Reality struck her vigorously as her teachersRead MoreSenior Year Of High School871 Words   |  4 Pagesstudents. Much of this stress steams from the pending decisions they need to make for their future. Choosing a college is a difficult yet exciting process students face as they are about to graduate high school. This process can become even more difficult when family members begin to offer their suggestions. This often consists of parents persuading their children to apply to their own college. I was curious to find out how much of an effect this has on the students overall decision. Through personalRead MoreMy Job As A Hostess921 Words   |  4 PagesMy roommate always complained about her summer job as a hostess, she would say how she couldn’t believe how many ho urs she worked for so little pay and that she couldn’t wait to graduate and go into a job she actually liked and make a decent salary. Goals like hers are what push people to go to college, but just because you have the desire doesn’t mean you have the drive. By the time midterm grades came out, she wasn’t going to class and had dropped one of her classes. Then the first week of NovemberRead MoreWhy Do You Desire For Attend Oru, And How Does This Interact Your Life Goals?1251 Words   |  6 PagesWhy do you desire to attend ORU, and how does this relate to your life goals? Currently a student in ORU’s undergraduate program, I understand and have a great appreciation for the quality of education that this institution provides. The thorough nature of the courses, the expertise of the professors, the focus on biblical principles and the genuine concern of the professors are all key factors that have influenced my desire to attend the graduate program at ORU. I have experienced and can attestRead MoreMy Experience With Severe Anxiety1635 Words   |  7 PagesWhen I reflect on everything that has happened thus far in my lifetime, I am amazed at how far I have come. I was born on May 31st, 1998. My mom was in college when she had me, and my father worked two jobs to support the family. They worked incredibly hard to make sure that I had a good and comfortable life. They never gave up, even when they were loaded with their many responsibilities, because they cared so much for me and my future. I truly admire them for that. They instilled the value of preserving

Tuesday, May 5, 2020

Twenty First Century free essay sample

He has used the simulation in the elective course â€Å"Managing Networked Businesses and the doctoral course Market Design†. The basic concept is a cap which is set on carbon emissions. Students are wanted to try to rise profits with clean technologies. So that we can say the simulation provides a classroom experience for students to see the impact of different design principles in the cap-and-trade mechanism. At first nobody knows what the appropriate permit price is so they are in an unknowledge and fort his situation, Coles says, Those who make poor choices feel the consequences of price uncertainty most deeply. One of the cement factory managers begins with no permits. While that may seem unfair, its a condition that mirrors real life. Typically, these permits are grandfathered, Coles says. They go to incumbent firms with the best lobbyists, while the new guy faces an uphill battle. Sometimes groups will find that the price drops to zero, upsetting students who are stuck with suddenly worthless permits. In other instances, the price rises dramatically. Both extremes offer useful discussion points, says Coles, noting that the Europe Union experienced a price collapse in 2006 that called the stability of the entire market into question. As a class we can talk about whether a price collapse is really a problem, and if so, what can we do to fix it. A simple solution would be to not issue so many permits, which is easier said than done. Another is to allow unused permits to be banked for future periods, while a third would be to establish a government-imposed floor or ceiling on rading prices that would protect firms from those extremes. The profit point The profit-driven behavior of the cement factory managers eventually creates a clear aha! moment. No one is thinking about efficient reduction of pollution during the exercise, and that is really the whole point of the cap-and-trade scheme, Coles says. A property right is assigned to produce a certain amount of pollution and then mark et principles go to work. Afterward, in discussion, we look at whats happened and see that weve held pollution to the cap level incredibly efficiently. In the discussion, he adds, its possible to go through the math behind the dynamic and the role of marginal cost of abatement in reaching this point. Students consider other market design factors during the debriefing session, such as determining how to set initial permit allocations. As mentioned, grandfathering would give incumbent firms an advantage; other options include auctioning permits to the highest bidders, or assessing each firms operations by size and industry and then estimating benchmark pollution levels; if a firm exceeded those levels, it would need to buy additional permits. Trading in the United States While the United States hasnt taken part in global carbon cap-and-trade schemes, Coles notes that it has long had trading programs for sulfur and nitrogen oxides, the emissions that cause smog and acid rain. Our SOx and NOx markets are well functioning. Its an easier problem to solve because its a more local pollution. By contrast, if China, the United States, and India decide not to join a global carbon trading scheme, Europes efforts may appear insubstantial in reducing global warming. Worse, if cap and trade puts European firms at a permanent disadvantage in the global market, this may further erode European industry support. Using a simulation to grasp the mechanics and economic efficiencies of cap and trade is one matter. But factoring in the complexities of global politics? Coles has been thinking about an extension of the simulation, in which the United States joins the European Unions carbon market as a means of testing what happens when markets are linked. There will probably never be a simulation that captures and accurately predicts the intricacies of eopolitics—but its a start. Cap and trade has become an increasingly popular mechanism which is used by governments to increase green behavior and to cut corporate pollution. this article told, the students at Harvard Business School use a simulation to learn how it works and includes an interview with professor Peter Coles. In industries it’s really important to know how cap and trade Works an d because of that a Harvard Business School professor, Peter Coles, gives his students an opportunity to experience the carbon trading simulation. He has used the simulation in the elective course â€Å"Managing Networked Businesses and the doctoral course Market Design†. The basic concept is a cap which is set on carbon emissions. Students are wanted to try to rise profits with clean technologies. So that we can say the simulation provides a classroom experience for students to see the impact of different design principles in the cap-and-trade mechanism. At first nobody knows what the appropriate permit price is so they are in an unknowledge and fort his situation, Coles says, Those who make poor choices feel the consequences of price uncertainty most deeply. One of the cement factory managers begins with no permits. While that may seem unfair, its a condition that mirrors real life. Sometimes groups will find that the price drops to zero, upsetting students who are stuck with suddenly worthless permits. In other instances, the price rises dramatically. Both extremes offer useful discussion points, says Coles The profit-driven behavior of the cement factory managers eventually creates a clear aha! moment. Using a simulation to grasp the mechanics and economic efficiencies of cap and trade is one matter. But factoring in the complexities of global politics? Coles has been thinking about an extension of the simulation, in which the United States joins the European Unions carbon market as a means of testing what happens when markets are linked. There will probably never be a simulation that captures and accurately predicts the intricacies of geopolitics—but its a start.

Thursday, April 9, 2020

1968 Life Essays - Vietnam War, Counterculture Of The 1960s

1968 Life Essays - Vietnam War, Counterculture Of The 1960s 1968 Life Analysis of Life for 1968 The year 1968 was a time of war, civil rights movements, and riots. Many big events took place during 1968. Many lives were changed by these events. Out if the 1960s, 1968 stands out the most. In January of 1968 the United States thought that the Vietnam War was coming to a close, but President Johnson made a statement that changed the direction of Vietnam. President Johnson said the South Vietnamese could not win. This caused the South Vietnamese could not win. This caused the South Vietnamese to launch the Tet Offensive. This shocked the United States, and caused the war to linger on for several more years. The Tet Offensive spread from the cities of Mekong Delta, to Saigon, and north to the highlands. In February of 1968 major politicians spoke against the Vietnam War. New York senator Robert Kennedy, a Democrat, showed a blistering attack on the war by charging that there was not any prospect for victory. Another senator Jacob Javits, called military victory illusory he said, it is time to end the Americanization of the war. Vietnam caused many disagreements, and it broke up families due to men and women losing their lives to serve their country. During 1968 there were many questions about the presidency. On March 31, 1968 in a decision that stunned political friends and many others, President Johnson announced that he would not seek, nor would he accept the nomination of his party for president. Johnson said he was withdrawing in the name of national unity. This sparked many questions throughout the nation. People wondered who would become the next president of the United States. Their questions were answered very soon. In August of 1968, Richard Nixon, the old pro of the Republican Party, was nominated for president. On November 6, 1968 Richard M. Nixon was elected President of the United States. On April 5, 1968 the Rev. Dr. Martin Luther King was fatally shot at the Lorraine Motel in Memphis, Tennessee. The death of the 39 year-old civil rights leader sent shock waves throughout much of the city and the nation. His death enraged the nations black society, triggering riots in major cities. Some people said that Rev. Dr. Martin Luther King was a nonviolent man who drew violence to himself. Later on in 1968 the blacks were gaining more and more attention. Black females were beginning to get involved in politics. On November 5, 1968 for the first time in American history a black female by the name of Shirley Chisholm, defeated James Farmer in the 12th Congressional District in Brooklyn for a seat in the House of Representatives. This encouraged many black females to become interested in politics. It also gave them hope to become something greater. Nineteen sixty-eight was also a time for the Summer Olympics. The Olympics were held in Mexico. They survived student riots, the banning of black militant demonstrations, and other obstacles. The American athletes brought home forty-five gold medals, twenty-eight silver, and thirty-four bronze medals. The United States continued its domination of basketball, but this time against stiff odds. This showed the United States that America could overcome any type of adversity to win. During 1968 there were many advertisements just as there are today. There were advertisements for cars, cigarettes, and beer. Today there are advertisements for the same things. A Chevrolet Tri-level, which looked like a station wagon, was popular in 1968. Today, instead of driving a station wagon people drive SUVs or mini-vans. Another type of car that was widely advertised was the wide track 1968 Pontiac. The wide track car was made popular again in the nineties. There were many different types of cigarette advertisements. One type was the Bull Durham, which was a slow burning type of cigarette. Today this type of cigarette is no longer around. Another type that appeared often in advertisements was the Paul Mall brand. A type of beer that was popular in 1968 and is still popular today is Miller Beer. Nineteen sixty-eight was also when TV dinners became popular especially Swanson frozen dinners. Women were beginning to leave the home for the workforce and this caused the number of f rozen dinner companies to

Monday, March 9, 2020

Paper Writing Help

Paper Writing Help Very often students find that paper writing is inhibited at the times when we most want or need to write. We are afflicted by writing blocks. In these case students need help of professional writers to break these blocks and to write their academic papers successfully. In the present section of this chapter we will first examine the relatively simple question of what the causes of writing blocks might be, and then we will try to help with your writing problems by considering more difficult question of how such blocks might be removed and the flow of writing initiated or maintained. Writing blocks may be put into two categories, procedural or psychological, depending on whether we cannot decide what to write next in the term paper or research paper we cannot bring ourselves to write anything next. There is a third general reason why writing might become difficult at times, and that might be called physical. Writing requires far more physical effort than reading, than talking or listening. It may occasionally be the case that we are too tired to write at all, but what is more likely is that fatigue is a supplementary but critical factor when we are experiencing writing difficulties with a psychological or procedural basis. We are too tired to solve our own problems and need a help to solve them, especially since overcoming writing blocks frequently requires effort and determination. To struggle for half an hour with an unyielding sentence that is not exactly what we want to say, while we do not know exactly what we want to say, can demand the concentration and stamina of an athlete. Procedural Blocks Quite literally, we can be in the position of not knowing what to write next. This need not mean that we have no idea why we are trying to write in the first place, nor that we are incapable of putting words together if we know what to say in this paper. The situation can perhaps best be expressed in terms of levels of intention. At a global level we know and can specify very well what we want to write about in the paper; and at a focal level we have no trouble putting one word after  another – provided we can decide what we specifically want to say. But we are lost at an intermediate level and need help therefor example, in deciding the exact direction in which we want a paragraph to go. There are several possible reasons for vacillation related to an unwieldy ramification of alternatives in writing term papers or research papers. One reason is the packing of too much information into a sentence, into a paragraph even, leaving too many directions in which one might go and too many strands to be followed. There may be digressions into which we have been led by our own developing ideas, and we become entangled in the undergrowth of our own proliferating intentions. One incidental problem almost as disruptive as inability to start writing is inability to stop, even though the paper is taking us further and further from the path we intended to pursue. Writing difficulties are often not so much a matter of having nothing to say as the manipulation of dams and torrents, dams that must be carefully broached after words have built up behind them, and torrents that must be halted or channeled when the words burst through. Psychological Blocks The most difficult moment is often the moment when the first words should come in the research paper or term paper. In this case we are not talking of the occasions when you have nothing to say, even though it may often be the case that the brain requires more time to sort out some ideas. Nor we are talking of procedural problems when the writer cannot decide a direction to take. We are talking of the case when words should come, and could come, but we refuse to allow them to confront us. We cannot bring ourselves to let words appear on paper and therefore we cannot even start term paper and complete it on time. In this case most of us will definitely need help. But at first we should understand where this problem comes from. There are probably two main reasons for this reluctance. The first is to do with the magnitude of the task. We may be committing ourselves to a considerable amount of effort, and even risk, and the first few words we put on a page may set a course from which we feel there will be no turning back or even opportunity for second thoughts. This degree of resistance to undertaking the enterprise will increase depending on the perceived magnitude, importance, and probability of succeeding in whatever our aims might be. The second reason is complex. It is the apprehension that the product of our labors will fail to measure up to some standard, which is often applied to any research paper or term paper that we ever handled to professors. And the reluctance is intensified because this standard cannot be clearly defined or be too high. The standard needs to be the approval of the reader to whom the text is addressed. One other general psychological reason for writing blocks is simply expressed: habit. Just as we have our habitual and preferred writing materials, our preferred time of day and place for writing, so may we have our habitual and preferred strategies for avoiding it. Overcoming Writing Blocks The write at all costs, write anything, no matter how irrelevant is most appropriate to the psychological aspects of writing-block problems, but not to the procedural aspects. In the latter case the problem is organizational, and is best handled by capitalizing on the particular advantages of written language, its ability to overcome constraints of time and space. Instead of trying to puzzle over and remember alternative constructions in the head, we should put them on paper, where not only can they be inspected but also moved around to be evaluated in different order and different contexts. The difficulty of finding a beginning may be resolved by writing various alternatives, even the most mundane. You may find yourself writing something that takes off for you with a fluency you did not suspect. If you cannot think of anything else to write in the term paper, write a summary statement of what in general you want to write about. These possibilities also apply to blocks that occur at other places in the  text – in the middle or at the end. Hope we provided you with sufficient paper writing help and especially in starting it. Use these recommendations and practice your writing skills to achieve mastery in writing term papers. If you still need professional paper writing help be sure that we can definitely provide it for you. We can write custom essay, custom research paper or custom term paper of superior quality on any topic

Saturday, February 22, 2020

Internet Marketing Essay Example | Topics and Well Written Essays - 3000 words

Internet Marketing - Essay Example Customers too see brands as something that is more than what is built into the product. But these values and meanings may be different from customer to customer or from one group of customers to another. While Aaker is of the opinion that brand values are expressed along these four dimensions others like Jean - Noel Kapferer are of the opinion that this expression is along six dimensions: Physique, relationship, reflection, personality, culture and self-concept. (Kapferer 2000, p.127) Brand identity is made up of a core identity and an extended identity. A brand's core identity is fundamental to the meaning of a product. It is what a business will want its product or service to be perceived as. The extended identity of a brand includes aspects of the brand that complete the picture. This will normally be, aspects of the brand that a business will want its target market to associate with. Everything a brand stands for cannot be communicated merely by its core identity. This shortcoming of the core identity is made good by its extended identity. And the broader a brand's extended identity the more unforgettable it will be. (Aaker 1996, pp.85-9) The concept of brand identity brings us to ... It is what a business will want its product or service to be perceived as. The core identity of a brand helps a business to specifically identify the essence of a brand, organizational values that drive the brand, and what the organization itself stands for. It is what gives a brand its uniqueness and "sets it apart from competition". It is something that is relatively permanent. 3 Extended Identity The extended identity of a brand includes aspects of the brand that complete the picture. This will normally be, aspects of the brand that a business will want its target market to associate with. Everything a brand stands for cannot be communicated merely by its core identity. This shortcoming of the core identity is made good by its extended identity. And the broader a brand's extended identity the more unforgettable it will be. (Aaker 1996, pp.85-9) Brand Position The concept of brand identity brings us to the concept brand position. Brand position is that part of a brand's identity and its value proposition that a business intends to repeatedly communicate to its target market. It is the brand position that communicates an advantage over competition. All advertising is centered on a brand's position. (Aaker & Joachimsthaler 2000, pp.41-2) Brand Image While a brand's identity is what a manufacturer or distributor may want its target market to perceive it as, a brand's image is what the actual market perception. In wanting to communicate a brand's identity companies send out messages; it is how the market receives these messages and interprets them that are important. Although brand image is a lagging indicator, it helps the marketing department make corrections to its communications strategy if its